Building the Future of Discovery
Clear vision, focused execution
Product Vision
We're solving a simple problem: people see amazing spots on social media but can't find where they are. We make discovery effortless while building valuable location intelligence for businesses.
Core Principle
Every feature should answer: Does this help users find and visit photogenic spots? If not, we don't build it. Simplicity and quality over feature bloat.
User Experience Flow
Core Features
- Curated spot discovery
- Exact locations & directions
- Photo tips & best times
- Save & organize spots
- Community verification
Technical Architecture
Frontend Stack
Native apps for the best user experience. iOS first because our target users are predominantly iPhone users.
Backend Infrastructure
Proven, scalable technologies. No unnecessary complexity.
Data & Analytics Pipeline
Focus on actionable data: which spots drive visits, what content helps users discover.
Architecture Principles
- ✓ Quality where users notice - Beautiful UI, smooth maps, fast search
- ✓ Reliable infrastructure - PostgreSQL, Redis, proven tools
- ✓ Smart data collection - Track what matters for improving discovery
- ✓ Scale when proven - Start simple, optimize based on real usage
Development Philosophy
User-Centric
Build features users actually need. Test with real people finding real spots. No features for the sake of engagement metrics.
Quality First
Better to have 100 amazing spots than 10,000 mediocre ones. Every spot should be worth visiting.
Local Expertise
Partner with local photographers and explorers. They know the hidden gems algorithms can't find.
Data Strategy
What We Track
Focus on data that improves the product and proves business value:
Discovery Metrics
- Which spots users save
- Search patterns & filters used
- Time from discovery to visit
- Spot quality ratings
- Successful visit confirmations
Business Intelligence
- Foot traffic changes post-feature
- Geographic coverage gaps
- Peak visit times & seasonality
- Cross-spot visit patterns
- Tourist vs. local behavior
Launch Strategy
Phase 1: Seed Content
Partner with local photographers to curate 200+ quality spots per city. Real photos, verified locations, insider tips.
Phase 2: Beta Community
Invite active explorers and content creators. Let them discover, verify, and add their own finds.
Phase 3: Public Launch
Open access with quality controls. Featured spots, trending discoveries, personalized recommendations.
Phase 4: Network Growth
Add social features carefully. Follow other explorers, create collections, share itineraries.
Success Metrics
User Success
- Discovery → Visit Rate: % who actually go
- Spot Quality Score: User ratings
- Monthly Active Explorers: Real usage
- Cross-Platform Shares: Organic growth
Business Success
- Foot Traffic Influence: Measurable impact
- Coverage Density: Spots per city
- Enterprise Contracts: Revenue validation
- Curation Efficiency: Quality at scale
Team Culture
We build products we'd use ourselves. If we wouldn't excitedly show a spot to a friend, it doesn't belong on SpotFynder. Quality over quantity. User value over vanity metrics. Real-world impact over app addiction.
Building Philosophy: Pragmatic Idealism
We're idealistic about our mission - getting people out exploring and connecting with their cities. We're pragmatic about growth - understanding that breaking through the noise requires creativity and aggressive execution.
If you're interested in the unvarnished truth about how consumer platforms achieve scale, we should talk.